Systems Thinking is a concept of a biologist named Bertalanffy. It is a systematic overview. With sub-components Linked to a larger component. It is a way of thinking that helps to understand the situation in a new light. Help anticipate future trends and plan for various situations. Help anticipate future trends and plan for various situations.

If this systematic thinking is used to analyze the factors that help businesses sustain the post-COVID-19 crisis, there are four sub-factors that are linked and the foundation of a sustainable business.

1. People

People Knowledgeable and competent employees are the key drivers for sustainable business. In this new normalcy, more flexibility in each role in the organization should be encouraged. For example, employees can move their positions or switch duties. The organization provides additional training to enhance employees' skills. And from the past crisis Organizational leaders need to know what skills and knowledge are required in a critical situation and provide training for them. So that employees have the potential to be ready to drive the organization in the future

As technology plays more and more roles in work. Business owners should give their employees the opportunity to learn more. To be able to access modern technology and apply it in work efficiently. Because human potential has no limit, the development, promotion, and enhancement of knowledge of employees is a vital force. Also known as Asset for the organization itself.

2. Internal Process

The redesign of the internal management process will help it be more in line with today's lifestyles and working styles. Such as recording time in and out of work and checking the work of employees online Performance evaluation based on the success of the work. Increasing organizational storage security standards to prevent data breaches if employees have access to data from multiple locations.

In addition, policies should be established to take care of the physical, mental, and financial health of employees. Such as adding sick days Increasing the amount of medical treatment Working hours adjustment to avoid commuting during traffic congestion and lending to help improve the quality of life of employees.

Another important thing Is to develop effective communication within the organization by using modern technology. In order to be able to follow up closely and to enable employees to receive clear and accurate corporate news at the right time.

3.Finance

It cannot be denied that the business will be sustainable, Income is an important factor. After the business began to recover and began to generate income. Business owners still must take strong measures to manage their finances in the company. With a focus on cash flow by reducing unnecessary expenses and hurry to build the confidence of customers in order to generate continuous income.

However, business owners should have enough cash flow for at least three months of their anticipated expenses. The next important thing is financial liquidity. Business owners should take proactive measures in finding additional sources of income. For example, offering customers a discount if they can pay more quickly. Or the sale of assets that do not need to be used in exchange for cash. In addition, financial risks should be assessed regularly to take corrective action before they become a problem.

4.Community

Of course, part of the consumers that are supporting businesses to grow are people living in nearby communities. If you look at a society that is dependent on each other. When people in the community help to buy products or use services Business owners can help give back to society in a variety of ways. For example, keeping prices for goods or services appropriate for the purchasing power of consumers. Production line modifications to help produce scarce medical devices. If it is a freight forwarding business, it may facilitate the delivery of necessary items to the community or to the healthcare facility. Or even a simple way by cooperating with all anti-epidemic measures Which are to show help and social responsibility. When society is supported by one another The parties are working together to build a strong and safe community. Businesses that are part of the community can continue as well.

All 4 factors, whether it is a quality employee A management process that is consistent with New Normal. Concise financial planning. And the interdependence of the community. They are all connected to each other for sustainable business development. If the business owner pays attention to every factor Regardless of the situation Surely can maintain business for sure.